





- Thursday, September 25 at the Joan of Arc Historial
- Heritage and Innovation for Creative Tourism
- An interactive format designed to encourage dialogue
With three years of experience, Rouen Tourisme aims to share its expertise with tourism and cultural professionals on best practices in creative tourism.
The meeting will take place on Thursday, September 25, 2025, at the Joan of Arc Historial.
It will focus on the theme of heritage and innovation in the tourism offer of destinations.The morning will be dedicated to innovative mediation practices.The afternoon will address the essential sustainability of heritage tourism offers and the latest digital innovations.
The event will be led by the research team of the Creative and Cultural Industries Center at KEDGE Arts School – KEDGE Business School, in partnership with the Cultural Innovation Club (CLIC).
Program :
9:15 am – Welcome
9:30 am – 12:15 pm – Colloquium
12:30 pm – 2:15 pm – Lunch at La Brasserie Paul, Cathedral Square
Optional, additional cost. Online reservation required with menu selection.
Menu formula – Main course, dessert, drink and coffee: €30
- Seasonal terrine with pickles OR Camembert and apple turnover with Camembert sauce
- Supreme of chicken Vallée d’Auge OR Salmon fillet with cider
- Apple crumble with cinnamon ice cream OR Chocolate fondant with blood orange sorbet
2:30 pm – 5:30 pm – Colloquium
5:30 pm – 6:00 pm – Closing cocktail reception
Download the full program below in the “Documentation” section.
WHO IS THIS CONFERENCE FOR?
- Private stakeholders in the tourism, heritage, and cultural sectors
- Public stakeholders involved in heritage promotion, preservation, and tourism development
- Students enrolled in programs related to tourism, heritage, and culture
Come exchange with other professionals and expand your network. Register now!
Participation is free upon registration before September 17, subject to availability.
Lunch is at participants’ own expense, with advance booking required.
Provider : Rouen Tourisme
Duration : NaNh
Booking
Booking
Location
Location
Spoken languages
Access
- Bus: F1, 6 stop “République”; T1, T2, T3 stop “Cathédrale” – Metro station “Théâtre des Arts”.